Tittle This

One of the most co-creative, capitalist savy painter of the modern age, Mark Kostabi launches a new game show where art critics and celebraties title his paintings for cash awards.
http://titlethis.com

Why do I love this and what Kostabi in his lustrous career of factory art has achieved. In the face of art crowd pretension and judgment of the unlimited "beholders" all that is sacred gets priced and sold in multitude. In the wake of Warhol, Kostabi's shameless reverence and affront to contemporary views of artist originality, he gleefully begets the question, as any modern artist worth their salt should, is this art. First paying people to paint like him, generate Kostabi ideas and add to his name on an hourly wage, he has now turned titling his paintings into a cash rewards game show. Kostabi rubs nose and dollar bills in the art world and manages to do it famously, artistically and lucratively.